Sears Makes Holiday Shopping More Fun With New Online, Interactive Holiday Wish Book

The celebrated Sears Wish Book catalog that, for decades, has had families running to their mailboxes so they could plan their holiday shopping and create their Santa wish lists is being brought to life online. Sears is introducing a new, interactive, online version of everyone's favorite Holiday Wish Book, allowing shoppers to easily turn the virtual pages of the catalog and purchase products instantly from their computer.

The online Sears Wish Book is fun, user-friendly and easy to navigate, allowing you to choose the perfect gifts for everyone on your list. Whether shopping for toys for the kids, jewelry for your spouse, home appliances for mom, or festive holiday clothing for yourself, Sears offers superior quality, exclusive and exciting products for your home and family at a great value. The online Wish Book means you're just one click away from completing all of your holiday shopping so you can spend more time with the important people in your life.

"For years the Sears Holiday Wish Book has brought Christmas to life for kids of all ages, and made holiday shopping easier and more fun for our customers," said Imran Jooma, senior vice president for Online at Sears Holdings. "While there is still a printed version of the Wish Book, the new interactive version puts a new twist on an old tradition and brings even more value to our customers by allowing them to easily browse and shop online at their convenience."

Consumers can shop the Wish Book by logging onto www.sears.com/wishbook where they will find this season's most popular gifts and products. The online Sears Wish Book is truly interactive with scrolling high resolution images, Christmas music, and real-life holiday scenes to help you get into the spirit.

The Wish Book is more than just an online catalog for your holiday shopping. Other special features include:

  --  Check out our Top Gift List that includes quick ideas for everyone on
      your list.
  --  Sticking to a budget? We've called out top gift ideas for any budget.
  --  Take a trip back through time from 1933 to the present and see how far
      we've come with the Wish Book Memories page!
  --  Watch videos that show children playing with My First Craftsman and My
      First Kenmore toys.


  For more information, please visit www.sears.com.

  About Sears Holdings Corporation

Sears Holdings Corporation is the nation's fourth largest broadline retailer with approximately 3,900 full-line and specialty retail stores in the United States and Canada. Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has the Country Living collection, which is offered exclusively by Sears and Kmart. We are the nation's largest provider of home services, with more than 12 million service calls made annually. Sears Holdings Corporation operates through its subsidiaries, including Sears, Roebuck and Co. and Kmart Corporation. For more information, visit Sears Holdings' website at www.searsholdings.com.

First Call Analyst: Westenberger, Richard
FCMN Contact: Dorothea.Zinnanti@eurorscg.com

SOURCE: Sears Holdings Corporation

CONTACT: Amy Dimond of Sears Holdings, +1-847-286-3226,
Amy.Dimond@searshc.com; or Carolyn Goldberg of Euro RSCG Worldwide PR,
+1-212-367-6947, carolyn.goldberg@eurorscg.com, for Sears Holdings
Corporation

Web Site: http://www.sears.com/wishbook
http://www.sears.com/
http://www.searsholdings.com/

Company News On-Call: http://www.prnewswire.com/comp/923204.html