Sears Introduces New Two-Day Sale Offering Deep Savings in Popular Categories

Retailer Reduces Prices —Some Deals in Bed and Bath, Footwear and Tools Even Better than Black Friday Doorbusters When Combined with Savings Pass and Sears Card

HOFFMAN ESTATES, Ill., Dec. 1, 2011 /PRNewswire/ -- Sears stores across the nation are offering customers the chance to shop for gifts at great discounts starting this Friday, Dec. 2, and continuing Saturday, Dec. 3, in a new, two-day-only sales event that features offers ranging 65 to 75 percent off in popular categories, including some deals in bed and bath, footwear and tools that are better than the retailer's Black Friday doorbuster values.

Among the specials shoppers can find using the Sears Savings Pass (available in this week's circular) and Sears card are:

"Sears is promising to bring real deals and real joy to our customers this holiday season," said Monica Woo, chief marketing officer for Sears. "Our shoppers want real savings extended past Black Friday this year — and we are making it happen. Why concentrate all the best values on one day of the year? At Sears, we're happy to extend deep discounts leading up to Christmas."

In addition to the Friday and Saturday sale, Sears will hold its final Family & Friends shopping event of the year this weekend. Sears Family & Friends can receive extra holiday savings when they shop online from 8 p.m. CT on Saturday, Dec. 3, through 4 a.m. CT on Monday, Dec.5, and in-store from 6 a.m. to 9 p.m. (local time) on Sunday, Dec. 4.(1)

Family & Friends specials include:

  • Up to 35 percent off Kenmore appliances when you use your Sears card
  • Extra 20 percent off clothing for the family
  • Extra 15 percent off appliances and footwear
  • Extra 10 percent off fine jewelry, lawn & garden, tools, automotive, fitness & sporting goods
  • Extra five percent off electronics

For customers who didn't get a Sears Real Deal Coupon Book on Black Friday, offers are still accessible via the online coupon book for Shop Your Way Rewards Members at Sears.com/realdealcoupons.  Customers can access more than $3,000 worth of savings on top gift categories, including appliances, electronics, tools and more.

And the popular People's Pick sales are still going on weekly through Dec. 24. For the People's Picks, customers vote for products within select categories every Sunday through Tuesday at Sears.com/pick, for incredible, limited-time savings online and in-stores nationwide.

To shop online or find a store near you, visit www.Sears.com.

About Sears, Roebuck and Co.
Sears, Roebuck and Co., a wholly owned subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is a leading broadline retailer providing merchandise and related services. Sears, Roebuck offers its wide range of home merchandise, apparel and automotive products and services through more than 2,700 Sears-branded and affiliated stores in the United States and Canada, which includes over 890 Full-line and more than 1,350 specialty stores in the U.S.   Sears, Roebuck also offers a variety of merchandise and services through sears.com, landsend.com, and specialty catalogs. Sears, Roebuck offers consumers leading proprietary brands including Kenmore, Craftsman, DieHard and Lands' End -- among the most trusted and preferred brands in the U.S. Sears, Roebuck is the 2011 ENERGY STAR® Retail Partner of the Year. The company is the nation's largest provider of home services, with more than 11 million service calls made annually. For more information, visit the Sears, Roebuck website at www.sears.com or the Sears Holdings Corporation website at www.searsholdings.com.

(1) Timing varies by location, visit Sears.com/familyandfriends to view times and locations. Exclusions apply, see store for details.

MEDIA CONTACTS:

Brian Hanover

Sarah Yansura

Sears Holdings

Euro RSCG Worldwide PR

847-286-6080

212-367-6804

Brian.Hanover@searshc.com

sarah.yansura@eurorscg.com

SOURCE Sears, Roebuck and Co.








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