New Sears Hyper-Local Shopping Website Offers Delaware Shoppers Hundreds Of Local Deals In Real Time

HOFFMAN ESTATES, Ill., May 7, 2012 /PRNewswire/ -- Sears has launched SearsLocalAd.com, which provides Delaware customers with access to hundreds of additional local deals beyond the weekly Sears print circular or sears.com. The online shopping portal is dedicated to local customers, allowing them to shop smarter by previewing new local deals updated every week, and includes enhancements for Sears' SHOP YOUR WAY REWARDS(SM) members.

"SearsLocalAd.com gives our Delaware customers unprecedented access and power," said Imran Jooma, senior vice president & president, online, marketing, financial services and pricing business units at Sears Holdings. "We know how savvy our customers are when it comes to finding the best deals. Giving our customers new services and conveniences like a real-time window into the selection and savings specific to their nearby store is a great example of how the future of integrated shopping is here today at Sears."

Localization is pre-selected based on the shopper's location and can be easily changed to another store within the experience. Shoppers can search their nearest Sears store and browse deals by department, brand or price point, quickly filtering to find offers of interest. SearsLocalAd.com helps shoppers ensure products are available before they go to the store. The site features not only hundreds of additional deals, but shows in real time how many items are currently in stock at the chosen location.  

Delaware residents can enjoy new tools such as ratings, reviews and product comparisons to shop with confidence—and for added convenience, customers can create lists that they can print for in-store shopping, send to their mobile devices, and share with family and friends via email, shopyourway, Facebook or Twitter.

Even greater savings advantages are available to members of Sears' SHOP YOUR WAY REWARDS. Members get additional savings on SearsLocalAd.com offers, and bonus members can earn bonus points. Plus, SHOP YOUR WAY REWARDS members can preview upcoming sales before the print circular is released and receive personalized deals from their local store by email based on recent searches and site activity.

For more information on the service and to view the latest deals, visit the new local ad experience today at www.searslocalad.com.

About Sears Holdings Corporation

Sears Holdings Corporation is one of the nation's largest broadline retailers with over 4,000 full-line and specialty retail stores in the United States and Canada. Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, consumer electronics and automotive repair and maintenance. Sears Holdings is the 2011 ENERGY STAR® Retail Partner of the Year. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has the Country Living collection, which is offered by Sears and Kmart. We are the nation's largest provider of home services, with more than 11 million service calls made annually. Sears Holdings Corporation operates through its subsidiaries, including Sears, Roebuck and Co. and Kmart Corporation. For more information, visit Sears Holdings' website at www.searsholdings.com. |Twitter: @searsholdings||Facebook: http://www.facebook.com/SHCCareers

SOURCE Sears Holdings Corporation