Kmart® and TLC™ Extreme Couponing announce 1 Million SHOP YOUR WAY REWARDS(SM) Points EXTREME Sweepstakes

HOFFMAN ESTATES, Ill., May 22, 2012 /PRNewswire/ -- Kmart is giving away a total of 1 million SHOP YOUR WAY REWARDS Points to 10 winners which will be awarded as a Kmart award card in the TLC Kmart EXTREME Sweepstakes. The sweepstakes began on Monday May 21, 2012 to kick off the Kmart-sponsored premiere of Extreme Couponing which will air on Monday, May 28 at 10:30 p.m. EDT on TLC. Ten grand prize winners will receive 100,000 SHOP YOUR WAY REWARDS Points awarded as a $100 Kmart award card and a TLC prize pack.

Extreme Couponing follows savvy shoppers as they plan and plot their way to unbelievable savings. As the show returns for its third season, Kmart shoppers and Extreme Couponing fans can enter the sweepstakes online by visiting or in Kmart stores by using their SHOP YOUR WAY REWARDS membership upon checkout from May 21 – June 30. Throughout the entry period, Kmart will offer double couponing opportunities as well as 15 percent off deal-of-the-month discounts.

"By joining forces with TLC and the series Extreme Couponing, we hope to engage the couponing community and share the savings and services our SHOP YOUR WAY REWARDS program offers," said Andrew Stein, acting chief marketing officer, Kmart.

The SHOP YOUR WAY REWARDS program allows members to earn 10 Points or more for every $1 spent on qualifying purchases online and in-store at Sears, Kmart, Lands' End and mygofer. There is no minimum amount of Points needed for redemption and members can choose how many Points to redeem at a time in-store and online.

For full sweepstakes rules, please visit and for more information about SHOP YOUR WAY REWARDS, please visit

About Kmart

Kmart, a wholly owned subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is a mass merchandising company and part of ShopYourWay, a social shopping experience where members have the ability to earn points and receive benefits across a wide variety of physical and digital formats through  Kmart offers customers quality products through a portfolio of exclusive brands that include Sofia by Sofia Vergara, Jaclyn Smith, Joe Boxer, Route 66 and Smart Sense. For more information visit the company's website at |Sears Holdings Corporation website at| Facebook:

About TLC

TLC is a global brand that celebrates extraordinary people and relatable life moments through innovative nonfiction programming. A top 10 cable network in key female demos, TLC has built successful franchises around the Cake Boss and Say Yes to the Dress brands. In 2011, TLC had 28 series averaging 1.0 million P2+ viewers or more including Sister Wives, My Strange Addiction, Extreme Couponing, Toddlers & Tiaras, 19 Kids and Counting, What Not To Wear, and Long Island Medium.  TLC is available in more than 99 million homes in the US and 228 million households in nearly 170 markets internationally. A destination online, offers in-depth fan sites, exclusive video content, and original editorial covering style, home, food, and more. Fans can also interact with TLC via On Demand services, on mobile platforms, including an iPhone App, and through social media such as Facebook or @TLC on Twitter. TLC is part of Discovery Communications (NASDAQ: DISCA,DISCB, DISCK), the world's number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 210 countries and territories.

Shannelle Armstrong
Sears Holdings
(847) 286-0715


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