Our Social Media Team was named winner of the 2014 Social Commerce Award for Best Social Commerce Omni-channel Campaign for Sears’ Squirrel Revolt digital marketing campaign which initially released online. The award was presented to Sears Holdings by the social commerce experts at Buyapowa. The Social Commerce Award is a celebration of social media and a testament to some of the most creative and engaging campaigns in the field.
The team also recently won the eTail 2014 Social Media Best in Class Award. The eTail West conference honored SHC for its marketing excellence in paid social media.
We are proud to be leaders in the industry while we strive to become the World’s Greatest Integrated Retailer and build a team of Engaged Associates who Embrace Change and Technology. These awards are further proof that we are making great strides toward these Key Results.
Congratulations to the Social Media Team on both awards!