California Privacy Rights

Effective October 14, 2008:

If you are a California resident and Transformco customer you have the right to request information from Transformco regarding the manner in which Transformco shares certain categories of your personal information with third parties, for the third parties' direct marketing purposes. California law provides that you have the right to submit a request to Transformco at its designated address and receive the following information: 1) the categories of information Transformco disclosed to third parties for the third parties' direct marketing purposes during the preceding calendar year; 2) the names and addresses of third parties that received such information; and 3) if the nature of a third party's business cannot be reasonably determined from the third party's name, examples of the products or services marketed. You are entitled to receive a copy of this information in a standardized format and the information will not be specific to you individually. Transformco designated email address for such requests is shmcdmca@searshc.com.








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